Project Officer for Marketing

Job Description

As the project officer for marketing, you will oversee the digital marketing activities of Oak Drive’s operating companies. This means working alongside the digital marketing manager and project officer for operations to design and execute the digital marketing strategy of companies in different industries, including consumer finance and re-commerce. The project officer for marketing reports directly to Oak Drive’s Chief Operating Officer and Digital Marketing Director.

Duties and Responsibilities

Guide Marketing Strategy

• Stay up-to-date with social trends and make strategy recommendations

• Analyze ad performance and provide actionable insights about target markets

• Assist in organizing and implementing an effective marketing to sales pipeline

• Actively monitor and evaluate competitors’ marketing strategy and online presence

   

  Manage Social Media and Online Presence

• Launch marketing campaigns for new products and businesses through various sales channels

• Create fun, imaginative and engaging content for our social media pages and website

• Build community on social media by writing about topics our communities are interested in and encouraging user-generated content

• Coordinate with online influencers and press as necessary

   

Qualifications

• Excellent verbal and written communication skills in both Filipino and English

• Familiarity with graphic design (especially logo and layout design)

• Past experience in brand management, digital marketing, e-commerce, and/or media and communications

Application Materials

• Resume

• Cover letter

• Two short writing samples (English and Filipino), max. one page

• Optional: Portfolio showcasing past graphic designs, social media content, and/or other creative visual work